Mindo

Brand Strategy and Identity, Illustration, UI, Motion Design

Brand Strategy and Identity, Illustration, UI, Motion Design

Overview

Mindo is an educational platform that transforms learning into play for kids aged 3–12. Blending subjects like math, science, coding, wellness and art with gamified adventures. Mindo turns every challenge into an opportunity to grow, discover, and have fun. It’s where curiosity meets creativity with Milo the mascot leading the way.

Approach

How do you make learning feel like a game without losing the educational value?
We needed to create a brand that’s engaging for kids, trusted by parents and flexible enough to grow across subjects and age groups while making every learning moment feel exciting, rewarding and meaningful.

Mindo2025

©voixstudio

Framer 2023

Amsterdam